Upon researching and learning about the energy benchmarking issue, my team found an extreme lack of transparency regarding the usage of energy in both the residential and commercial sectors. Before one can even begin to think about how they may conserve energy, they need to know where they stand. Not only do they need to have an initial base level of usage to compare their own attempts for energy saving to, but also in order to compare to other individuals in similar situations. Conserving energy is not necessarily top of mind for most individuals, especially those interested in growing a business which would require an increased consumption of energy. While most are aware of the environmental impact, it is difficult to make an argument as to the extent of that impact without first having the raw data available to analyze which confirms the levels of energy usage.
Furthermore, the effect on telling a person how much energy they have used is entirely skewed when that total is juxtaposed with a neighbor who uses ten, twenty, or fifty percent less energy. We have learned of multiple case studies where specific commercial buildings have seen their energy usage displayed next to others who occupy similar size buildings in similar industries, who have been ashamed of their usage, and in turn decreased usage due to their perceived fault. In many situations, individuals are blissfully unaware that their level of energy usage is not responsible, nor comparable to their more responsible neighbors.
Our team’s idea to create a program to benchmark multi-residential apartment buildings is an effort to step in where there is no current policy in place within the city of Pittsburgh or Allegheny County that currently covers this need. In several other cities such as Seattle and New York City, energy disclosure laws are in place which require buildings of a certain size to disclose their energy usage rates. If similar legislation was enacted in Pittsburgh, the waiver aspect of our proposed program would no longer be needed, dependent upon the size of the building which is required to disclose their energy. In this case, the program would likely need to pivot in to more of an educational form, showing commercial business owners how they may monitor their own energy usage and compare it to similar size buildings, using as an incentive the availability of possible savings.
For the program to succeed, building owners and managers would need to be educated as to it’s value. By starting small and focusing on a few receptive buildings, they could then be designated as flagship buildings of the program. Additional buildings could then be referred to those flagship buildings to reference how they have increased their value to potential tenants and their potential for energy savings. A secondary tier of the program could then offer suggestions as to how they might easily and quickly analyze the data shared by themselves and other similar buildings using tools such as portfolio manager.
An additional factor that could effect the viability of our proposed program would be economic in makeup. While we’ve found most individuals agree that environmental issues are important, they are never the number one issue at hand. While the program has been designed to require minimal work to collect the waivers authorizing the disclosure of data, utilizing that data to save energy could be daunting to an entity that is not able to devote adequate resources to its understanding.
As far as the overall concept of energy usage goes, multiple different conditions could exist in the future that would derail the conversation. Any sort of event which requires immediate attention would pull the focus away from environmental issues which have a much longer gestation period before displaying their dangers.
